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The art of persuasive storytelling | Kelly D. Parker

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Manage episode 424050118 series 3408423
Indhold leveret af TED. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af TED eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

"Storytelling is one of the most powerful marketing and leadership tools there is," says communications expert Kelly D. Parker. She explains how stories make proposals of all kinds more memorable — and shows how you can craft a compelling narrative to connect, persuade and drive meaningful action. After the talk, Modupe shares how she uses storytelling at work.

  continue reading

233 episoder

Artwork
iconDel
 
Manage episode 424050118 series 3408423
Indhold leveret af TED. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af TED eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

"Storytelling is one of the most powerful marketing and leadership tools there is," says communications expert Kelly D. Parker. She explains how stories make proposals of all kinds more memorable — and shows how you can craft a compelling narrative to connect, persuade and drive meaningful action. After the talk, Modupe shares how she uses storytelling at work.

  continue reading

233 episoder

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