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Bridging the Gap Between Brand Identity and Perception with Ruth Bay

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Manage episode 398528893 series 2900838
Indhold leveret af The Art of Storytelling. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af The Art of Storytelling eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Ruth Bay is a self-proclaimed branding geek. She joins Miranda to explore her perspective on brand storytelling, design, how it differs from marketing and how organizations bridge the gap between their intended brand identity goals and how are they actually perceived by audiences.
Connect with Ruth: https://ca.linkedin.com/in/ruthbay
Connect with Miranda: https://www.linkedin.com/in/mirandaoconnor-mba/
Learn more about The Art of Storytelling: https://www.theartofstorytelling.com/

  continue reading

12 episoder

Artwork
iconDel
 
Manage episode 398528893 series 2900838
Indhold leveret af The Art of Storytelling. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af The Art of Storytelling eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Ruth Bay is a self-proclaimed branding geek. She joins Miranda to explore her perspective on brand storytelling, design, how it differs from marketing and how organizations bridge the gap between their intended brand identity goals and how are they actually perceived by audiences.
Connect with Ruth: https://ca.linkedin.com/in/ruthbay
Connect with Miranda: https://www.linkedin.com/in/mirandaoconnor-mba/
Learn more about The Art of Storytelling: https://www.theartofstorytelling.com/

  continue reading

12 episoder

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