Episode 3:- Referrals

Steve Saporito Education

You. Okay, so I want to talk about getting referrals. Okay. So there are three ways to grow a business. Okay? Do you know those three ways? Get more clients, which is what photographers believe is the only way we can grow our business.
Shoot more. Shoot more. Find more clients. New clients. New clients, yeah. Second way is getting your clients to use you more often. And that's why you need to start to become because finding clients is hard work.
Finding awesome clients is even harder because you have to sift through everyone to find them. But once we've done all that work right, we need to find ways to serve them again, because it's so much less effort.
They've already been educated. They already understand us and trust us. We don't have to spend that time building that trust. So we serve them again. It's an easy way to grow your business. Third way is to increase your average sale.
And that is the easiest way to grow your business. Because if you do how many weddings a year? We did 15 last year. 15. So if you could increase how much people spend with you, multiply that by 15, like we talked about the projection.
Okay. And how that just by that scenario, in the room set up, on average, most people will sell an extra $850. So if all of your weddings spent an extra $850, would that make a difference? Definitely, yeah.
Huge difference. That's probably equivalent to doing two or three more weddings. When you do have a logo on your artwork, a client who is committing to a substantial amount of money. Usually for the photographer, that's an extraordinary amount of money.

Welcome to Steve Saporito Education pod cast channel to learn more about what I do head over to my website www.stevesaporitoeducation.com

Support the show

www.stevesaportioeducation.com