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16. Designing cities for people, Bec Goulter on retail awards, and a deep dive on AR
Manage episode 302223484 series 2981793
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Join hosts Dr Louise Grimmer from the University of Tasmania and Dr Jason Pallant from Swinburne University of Technology for Season 2.
Jason and Louise cover the latest news, trends, and insights in retail and consumer marketing.
In Episode 4:
- Australian Bureau of Statistics Sales Figures for October 2020 - some surprises!
- Lou Loves Local segment: Louise's latest OpEd published in The Mercury explains we need to design towns, cities and shopping precincts for people rather than for cars. Louise looks at proposed improvements for CBDs that promote walkability, cycling, street dining, enhanced green spaces, parklets and reduced car traffic. A hot topic currently being debated in Hobart and in other places around Australia.
- Jason interviews Bec Goulter, Director of Marketing and Events at the National Retail Association about supporting retailers during Covid19, running the NRA retail awards online this year and what 2021 holds for the retail industry.
- Dr J's Deep Dive segment: Jason takes an in-depth look at the use of Augmented Reality in retailing and shares some insights about the benefits and potential problems for consumers and retailers in using this type of technology.
Please subscribe, rate and review the show - this really helps other people find us.
Follow the show on Twitter @shopologyshow
Thanks for tuning in. Please subscribe, rate and review the show - this really helps other people find us.
Visit our website for more information about Louise Grimmer and the retail consultancy Shopology - www.shopology.com.au
You can support the show with a small monthly donation and help us keep making great retail content for our listeners: https://www.buzzsprout.com/1141493/supporters/new
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