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Episode 246 / Mark Sandys / Diageo / Chief Innovation Officer

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Indhold leveret af Tom Ollerton. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Tom Ollerton eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Mark Sandys' career with Diageo started in 1997 and has taken him around the world, working in the brand's marketing and commercial areas all this time. Today, he is the Chief Innovation Officer, shaping the future of the way that people socialise.

His Shiny New Object is Diageo's very own Distilled report - a trend report looking at the evolution of consumer behaviour, within the drinks industry and beyond. Tune in to hear the 5 trends as of 2024, Mark's top data driven marketing tip, and how he balances exercise and work for optimised wellbeing.

  continue reading

105 episoder

Artwork
iconDel
 
Manage episode 409072657 series 2440638
Indhold leveret af Tom Ollerton. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Tom Ollerton eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Mark Sandys' career with Diageo started in 1997 and has taken him around the world, working in the brand's marketing and commercial areas all this time. Today, he is the Chief Innovation Officer, shaping the future of the way that people socialise.

His Shiny New Object is Diageo's very own Distilled report - a trend report looking at the evolution of consumer behaviour, within the drinks industry and beyond. Tune in to hear the 5 trends as of 2024, Mark's top data driven marketing tip, and how he balances exercise and work for optimised wellbeing.

  continue reading

105 episoder

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