170: Crafting Your Company’s Heart: Defining Core Values for Creative Entrepreneurs

The Professional Creative

I invite you to listen this week as I jump into a topic that I believe is the very heartbeat of any business: core values. Whether you are running a solo venture or managing a team of 100, your core values are essential because they shape your decisions, influence your culture, and guide your growth!

Join me as I share why defining your core values matters more than you might think. I walk you through my own company's ten core values and how they have evolved as my team has grown, and you can expect to hear tangible examples of how these values have impacted our work culture and decision-making processes! From prioritizing generosity to fostering integrity, these principles are more than just words; they are the compass that keeps us aligned with our mission.

I’ve also created a fantastic resource for you - a list of fifty core values to help you get started defining your own! This episode isn’t just theoretical; it’s packed with actionable steps to help you reflect on what matters most to you and your business, so whether you are just starting out or looking to refine your existing values, this episode is here to inspire and guide you!

📒 Episode Notes, Links, & Resources 📒

https://www.professionalcreative.com/blog/170

📝 Read the Transcript 📝

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