Artwork

Indhold leveret af Mike Maynard, Napier and Mike Maynard. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Mike Maynard, Napier and Mike Maynard eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Player FM - Podcast-app
Gå offline med appen Player FM !

Interview with Jeff Day at Act-On

39:58
 
Del
 

Manage episode 362411240 series 2583980
Indhold leveret af Mike Maynard, Napier and Mike Maynard. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Mike Maynard, Napier and Mike Maynard eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

When it comes to marketing automation platforms, the choices can seem endless. Jeff Day, Senior VP of Marketing at Act-On, discusses the key considerations mid-market marketing teams should consider when selecting a platform.

He explains the buyer journey, what customers need at each stage and how to create automated programs that encourage a buying decision.

Find out how to use data to identify what is engaging customers and inform where you send them next.

  continue reading

100 episoder

Artwork

Interview with Jeff Day at Act-On

Marketing B2B Technology

0-10 subscribers

published

iconDel
 
Manage episode 362411240 series 2583980
Indhold leveret af Mike Maynard, Napier and Mike Maynard. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Mike Maynard, Napier and Mike Maynard eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

When it comes to marketing automation platforms, the choices can seem endless. Jeff Day, Senior VP of Marketing at Act-On, discusses the key considerations mid-market marketing teams should consider when selecting a platform.

He explains the buyer journey, what customers need at each stage and how to create automated programs that encourage a buying decision.

Find out how to use data to identify what is engaging customers and inform where you send them next.

  continue reading

100 episoder

Alle episoder

×
 
Loading …

Velkommen til Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Hurtig referencevejledning