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8 Game-Changing Brand Collaboration Ideas for Your Retail Store: After the Show
Manage episode 421032946 series 3451513
Welcome to Rooted in Retail: After the Show. This week I am diving into one of my biggest takeaways from my interview with Alex Back from Couch.com. It was hard to pick just one because I had so many takeaways so be sure to go back and catch that episode.
Today I want to focus on the power of brand collaboration and partnership in retail. This episode is packed with tips for starting small with collaborations, aligning with brands that share similar values, and leveraging local opportunities to boost foot traffic and community engagement.
[00:00] Welcome to After the Show.
[03:19] The biggest takeaway from my interview with Alex Back of Couch.com
[04:00] Idea #1: In-store Pop-ups
[06:4] Idea #2: Co-branded social media campaigns
[12:10] Idea #3: Cross promo deals
[13:28] Idea #4: Brand ambassadors
[15:13] Ideas #5: Exclusive product launches or custom products
[16:34] Idea #6: Integrated loyalty programs
[18:30] Idea #7: Virtual Reality and Augmented Reality Experiences
[21:09] Idea #8: Community Initiatives
[23:00] Final thoughts on brand collaboration.
[24:36] Extra: Quiz tool that will integrate with your Shopify Store
[25:10] Coming up Next Week
Join the Rooted in Retail Facebook Group: https://www.facebook.com/groups/rootedinretail
Get all of the resources mentioned on our website at: https://www.crystalmediaco.com/episodes/8-game-changing-brand-collaboration-ideas-for-retail/
Join the Rooted in Retail Facebook Group to continue the conversation - https://www.facebook.com/groups/rootedinretail
Join our Rise and Shine newsletter for all the latest marketing news for retailers - https://www.crystalmediaco.com/
Show off your super fandom by getting your Rooted in Retail Merch! https://www.bystadium.com/us/en/stores/rooted-in-retail-30474/S820473454
Kapitler
1. Welcome to After the Show! (00:00:00)
2. My biggest takeaway from my interview with Alex Back of Couch.com (00:03:19)
3. Idea #1: In-store Pop-ups (00:04:00)
4. Idea #2: Co-branded social media campaigns (00:06:47)
5. Idea #3: Cross promo deals (00:12:10)
6. Idea #4: Brand ambassadors (00:13:28)
7. Ideas #5: Exclusive product launches or custom products (00:15:13)
8. Idea #6: Integrated loyalty programs (00:16:34)
9. Idea #7: Virtual Reality and Augmented Reality Experiences (00:18:30)
10. Idea #8: Community Initatives (00:21:09)
11. Final thoughts on brand collaboration. (00:23:00)
12. Extra: Quiz tool that will integrate with your Shopify Store (00:24:36)
13. Coming up Next Weeek (00:25:10)
107 episoder
Manage episode 421032946 series 3451513
Welcome to Rooted in Retail: After the Show. This week I am diving into one of my biggest takeaways from my interview with Alex Back from Couch.com. It was hard to pick just one because I had so many takeaways so be sure to go back and catch that episode.
Today I want to focus on the power of brand collaboration and partnership in retail. This episode is packed with tips for starting small with collaborations, aligning with brands that share similar values, and leveraging local opportunities to boost foot traffic and community engagement.
[00:00] Welcome to After the Show.
[03:19] The biggest takeaway from my interview with Alex Back of Couch.com
[04:00] Idea #1: In-store Pop-ups
[06:4] Idea #2: Co-branded social media campaigns
[12:10] Idea #3: Cross promo deals
[13:28] Idea #4: Brand ambassadors
[15:13] Ideas #5: Exclusive product launches or custom products
[16:34] Idea #6: Integrated loyalty programs
[18:30] Idea #7: Virtual Reality and Augmented Reality Experiences
[21:09] Idea #8: Community Initiatives
[23:00] Final thoughts on brand collaboration.
[24:36] Extra: Quiz tool that will integrate with your Shopify Store
[25:10] Coming up Next Week
Join the Rooted in Retail Facebook Group: https://www.facebook.com/groups/rootedinretail
Get all of the resources mentioned on our website at: https://www.crystalmediaco.com/episodes/8-game-changing-brand-collaboration-ideas-for-retail/
Join the Rooted in Retail Facebook Group to continue the conversation - https://www.facebook.com/groups/rootedinretail
Join our Rise and Shine newsletter for all the latest marketing news for retailers - https://www.crystalmediaco.com/
Show off your super fandom by getting your Rooted in Retail Merch! https://www.bystadium.com/us/en/stores/rooted-in-retail-30474/S820473454
Kapitler
1. Welcome to After the Show! (00:00:00)
2. My biggest takeaway from my interview with Alex Back of Couch.com (00:03:19)
3. Idea #1: In-store Pop-ups (00:04:00)
4. Idea #2: Co-branded social media campaigns (00:06:47)
5. Idea #3: Cross promo deals (00:12:10)
6. Idea #4: Brand ambassadors (00:13:28)
7. Ideas #5: Exclusive product launches or custom products (00:15:13)
8. Idea #6: Integrated loyalty programs (00:16:34)
9. Idea #7: Virtual Reality and Augmented Reality Experiences (00:18:30)
10. Idea #8: Community Initatives (00:21:09)
11. Final thoughts on brand collaboration. (00:23:00)
12. Extra: Quiz tool that will integrate with your Shopify Store (00:24:36)
13. Coming up Next Weeek (00:25:10)
107 episoder
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