Understanding the Client Brand Journey with Rob Johnson of Lead Gen Ballers

Revenue Marketing Show: In the Trenches B2B & Ecommerce Marketers Talking What's Working, and What's Not

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In this episode of The Revenue Marketing Show, Eric sits down with Rob Johnson, Founder of Lead Gen Ballers. They provide B2B lead generation for SMBs by utilizing social media (particularly LinkedIn) and events, as well as content, email marketing, and paid advertising. Rob has more than two decades worth of experience in marketing & sales, IT & SaaS, and B2B lead gen, and he and Eric get into all that and more.

About Eric Stockton, VP of Demand Gen at SharpSpring:

With expertise in the areas of internet marketing, eCommerce, lead gen, publishing, and online media, Eric has directly led $3MM+ ad budgets and $70M+ top-line sales organizations.

Connect with Eric: https://www.linkedin.com/in/ericstockton

About Rob Johnson, Founder of Lead Gen Ballers:

With more than 20 years of B2B sales experience, plus 8 years of selling IT services and SaaS, working throughout the channel with Distribution, LARs, VARs, MSPs and Systems Integrators, building relationships both with OEMs and vendors, Rob brings a unique and holistic perspective and value to the IT procurement process.

Connect with Rob: https://www.linkedin.com/in/robforleadgen/

For more information & To connect with us:

Visit our website: www.sharpspring.com

Have a question? Reach us at https://sharpspring.com/contact-us/

Watch video versions of our podcast on YouTube or in the “Resources” section at https://www.sharpspring.com.

Subscribe for more: https://www.youtube.com/channel/UCXLqqe5zBMhDHO6WFzlSwfg

58 episoder

#Business #Marketing #Eric Stockton #Digital Marketing #B2B Marketing #Marketing Automation