Passing the Holiday Vibe Check

Retail For The Rest Of Us: A Podcast For Indie Retailers Who Want To Make Sales, Build Community and Grow Their Shops

We're getting real about that Holiday vibe check. Get ready to tune into some serious, expert hot takes as we enter our second action item on our Holiday Roadmap. Because it's time to find our middle ground between full on Holiday decorations and the integrity of our brand. The last thing you want to do to stand out in a world of red and green is wear the colors of red and green.

We'll focus on what makes you you and why your community of customers loves you in the first place. Reminding them of your connection rather than applying the pressure to make a Holiday purchase will carry you so much farther in the noise of Holiday marketing.

In this episode, we cover:

• having cohesion and standing tall amongst the holiday craze
• revisiting your brand mission and values
• how to feel like a breath of fresh air to your customers
• creating a holiday persona

Make sure you snag our amazing free resource with worksheets, resources and action items to get you in tip-top shape for the holiday rush. Get it all at feelgoodretail.com/holiday

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📱@feelgoodretail

✨ Thanks for listening to the Retail for the Rest of Us archive! There's tons of great advice in this episode, but you may hear about resources that no longer exist or find broken links in our show notes. Please head to feelgoodretail.com/podcast for our up-to-date offerings!