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Building Loyalty In Micro-Moments With Your Customers With Mark Ross-Smith
Manage episode 346962813 series 2686684
Indhold leveret af Betsy Westhafer and Tony Bodoh, Betsy Westhafer, and Tony Bodoh. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Betsy Westhafer and Tony Bodoh, Betsy Westhafer, and Tony Bodoh eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Meet Mark Ross-Smith, CEO and Co-Founder of StatusMatch.com. Mark joins Betsy and Tony on the podcast from Malaysia. As a self-proclaimed professional frequent flyer, Mark racked up more airline points than you can imagine as he built his former businesses. After he decided to move across the world, he asked the area’s major airline for a status match in their frequent flyer program. He was denied, but it led the way for his idea to create StatusMatch.com.
Tony, Betsy, and Mark dive into emotional loyalty to big brands and discuss how those micro-moments can be replicated in any size business to get a leg up on the competition.
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