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Ethical Dietary Supplement Marketing

41:35
 
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Manage episode 330420728 series 1347167
Indhold leveret af PR Talk. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af PR Talk eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Dietary supplements are a big business in the U.S., with an estimated $46 billion in sales in 2020. However, the rules around promoting these products are murky, leaving many marketers wondering how they can ethically communicate with the public.

On this episode of the PR Talk Podcast, host Amy Rosenberg talks with Dr. Douglas Kalman, senior vice president of science and regulatory affairs at the Natural Products Association, and adjunct faculty at Nova Southeastern University, about ethical marketing practices in the supplement industry and being a credible thought leader.

Read the entire write-up at: https://www.veracityagency.com/podcast/ethical-dietary-supplement-marketing/

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

192 episoder

Artwork
iconDel
 
Manage episode 330420728 series 1347167
Indhold leveret af PR Talk. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af PR Talk eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Dietary supplements are a big business in the U.S., with an estimated $46 billion in sales in 2020. However, the rules around promoting these products are murky, leaving many marketers wondering how they can ethically communicate with the public.

On this episode of the PR Talk Podcast, host Amy Rosenberg talks with Dr. Douglas Kalman, senior vice president of science and regulatory affairs at the Natural Products Association, and adjunct faculty at Nova Southeastern University, about ethical marketing practices in the supplement industry and being a credible thought leader.

Read the entire write-up at: https://www.veracityagency.com/podcast/ethical-dietary-supplement-marketing/

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

192 episoder

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