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402 How to Decide Where to Invest in Your Writing Career with Tonya Kubo
Manage episode 419171668 series 1261037
Are you tired of feeling overwhelmed by all the courses, programs, and opportunities promising to take your writing career to the next level? In today’s episode, Kathi sits down with business strategist Tonya Kubo to unpack a simple yet powerful framework for making wise investment decisions that align with your unique goals and resources.
Together, they discuss:
- Recognizing the persuasive tactics often used in sales funnels and offers targeting writers
- Determining if a problem is genuinely yours or one introduced by the offer itself
- Examining your awareness of the problem and past attempts to solve it
- Projecting realistic outcomes and required effort 6-12 months out for both “yes” and “no” decisions
- The dangers of making rushed choices based on “limited time offers” or FOMO (fear of missing out)
- Separating emotions from logic and taking a step back to evaluate each opportunity objectively
- Creating personal price point “checkpoints” based on your current business stage and resources
- Treating your writing as a business and making thoughtful investments in your growth
Kathi and Tonya also share real-life examples from their own experiences, illustrating the potential pitfalls of impulsive investments and the benefits of strategic decision-making. Whether you’re considering a high-ticket coaching program, a tempting course bundle, or an exciting speaking opportunity, this episode will equip you with the tools to confidently say “yes” to the right things and “no” to the time- and money-wasters.
By the end of this conversation, you’ll have a clear roadmap for evaluating any writing-related investment that comes your way, ensuring that you’re always moving in the direction of your God-given dreams while stewarding your resources wisely. So, grab a notebook, press play, and get ready to approach your writing career from a fresh perspective!
Links and Resources:
To help out the show
Leave an honest review on Apple Podcasts. Your ratings and reviews really help, and I read each one.
Subscribe on Apple Podcasts or subscribe to our list now and never miss an episode or blog.
Meet Your Hosts
Kathi Lipp
Author, Speaker, Writing at the Red House Creator and CEO
Over the past 10 years, Kathi has helped hundreds of people increase their platform through teaching and coaching. She is a frequent teacher at writer’s conferences and has helped countless authors and speakers find their audiences.
Kathi’s desire to help fellow speakers and authors avoid the mistakes she made, increase their confidence, and be the person God made them to be inspired her creation of Communicator Academy. Her newest adventure is The Red House, where she offers writer’s retreats and Writers in Residence events. Learn more about the Red House at writingattheredhouse.com
Tonya Kubo
Speaker and Writer
Tonya Kubo is the illustrious and fearless leader of Kathi Lipp’s Clutter Free Academy Facebook group and the Clutter Free for Life membership program. A speaker and writer, Tonya makes her home in the heart of California with her husband, Brian, their two spirited daughters, and one very tolerant cat. Visit her at www.tonyakubo.com.
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The post 402 How to Decide Where to Invest in Your Writing Career with Tonya Kubo appeared first on Writing at the Red House.
82 episoder
Manage episode 419171668 series 1261037
Are you tired of feeling overwhelmed by all the courses, programs, and opportunities promising to take your writing career to the next level? In today’s episode, Kathi sits down with business strategist Tonya Kubo to unpack a simple yet powerful framework for making wise investment decisions that align with your unique goals and resources.
Together, they discuss:
- Recognizing the persuasive tactics often used in sales funnels and offers targeting writers
- Determining if a problem is genuinely yours or one introduced by the offer itself
- Examining your awareness of the problem and past attempts to solve it
- Projecting realistic outcomes and required effort 6-12 months out for both “yes” and “no” decisions
- The dangers of making rushed choices based on “limited time offers” or FOMO (fear of missing out)
- Separating emotions from logic and taking a step back to evaluate each opportunity objectively
- Creating personal price point “checkpoints” based on your current business stage and resources
- Treating your writing as a business and making thoughtful investments in your growth
Kathi and Tonya also share real-life examples from their own experiences, illustrating the potential pitfalls of impulsive investments and the benefits of strategic decision-making. Whether you’re considering a high-ticket coaching program, a tempting course bundle, or an exciting speaking opportunity, this episode will equip you with the tools to confidently say “yes” to the right things and “no” to the time- and money-wasters.
By the end of this conversation, you’ll have a clear roadmap for evaluating any writing-related investment that comes your way, ensuring that you’re always moving in the direction of your God-given dreams while stewarding your resources wisely. So, grab a notebook, press play, and get ready to approach your writing career from a fresh perspective!
Links and Resources:
To help out the show
Leave an honest review on Apple Podcasts. Your ratings and reviews really help, and I read each one.
Subscribe on Apple Podcasts or subscribe to our list now and never miss an episode or blog.
Meet Your Hosts
Kathi Lipp
Author, Speaker, Writing at the Red House Creator and CEO
Over the past 10 years, Kathi has helped hundreds of people increase their platform through teaching and coaching. She is a frequent teacher at writer’s conferences and has helped countless authors and speakers find their audiences.
Kathi’s desire to help fellow speakers and authors avoid the mistakes she made, increase their confidence, and be the person God made them to be inspired her creation of Communicator Academy. Her newest adventure is The Red House, where she offers writer’s retreats and Writers in Residence events. Learn more about the Red House at writingattheredhouse.com
Tonya Kubo
Speaker and Writer
Tonya Kubo is the illustrious and fearless leader of Kathi Lipp’s Clutter Free Academy Facebook group and the Clutter Free for Life membership program. A speaker and writer, Tonya makes her home in the heart of California with her husband, Brian, their two spirited daughters, and one very tolerant cat. Visit her at www.tonyakubo.com.
408 Best of Series: How to Launch a Course, Program or Workshop with (Pretty Much) Zero Risk of Failure Part 1
Audience, Author Tips, Creativity, Overwhelmed, Personal Life, Podcast, Story, Tell Your Story, Writing
Are you challenged by...
407 How to Create a Social Media Habit Part 2
Podcast, Pursuing Your Dreams, Social Media, Video, Writing, Writing at the Red House
In this episode of...
406 How to Create a Social Media Habit Part 1
AI, Creativity, Podcast, Pursuing Your Dreams, Recommendations, Social Media, Story, Tell Your Story, Video, Writing at the Red House
In this episode of the...
The post 402 How to Decide Where to Invest in Your Writing Career with Tonya Kubo appeared first on Writing at the Red House.
82 episoder
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