It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
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Indhold leveret af Peter Doak. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Peter Doak eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
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Episode 77 - What Email Marketing Software Should I Use?
Manage episode 409837124 series 2355995
Indhold leveret af Peter Doak. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Peter Doak eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Welcome to episode 77 of the PDG Advertising Podcast! This spring, we've seen fantastic growth, welcomed new clients, celebrated team milestones, and expanded our team. Today, we discuss selecting the best email marketing software, tailored to your business size—Mailchimp for small businesses, Klaviyo/ActiveCampaign for mid-sized, and HubSpot/Salesforce for large enterprises. We also explore effective advertising platforms. PDG spends $80,000 weekly on Google, Meta, TikTok, LinkedIn, and Microsoft Ads, emphasizing the importance of engaging customers where they are. Plus, a success story: optimizing a SAAS project's Google Ads for higher quality leads through strategic segmentation. Your engagement means everything; share, like, review, or drop your questions for a chance to be featured. Thanks for listening, and here's to your success!
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continue reading
78 episoder
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Manage episode 409837124 series 2355995
Indhold leveret af Peter Doak. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Peter Doak eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Welcome to episode 77 of the PDG Advertising Podcast! This spring, we've seen fantastic growth, welcomed new clients, celebrated team milestones, and expanded our team. Today, we discuss selecting the best email marketing software, tailored to your business size—Mailchimp for small businesses, Klaviyo/ActiveCampaign for mid-sized, and HubSpot/Salesforce for large enterprises. We also explore effective advertising platforms. PDG spends $80,000 weekly on Google, Meta, TikTok, LinkedIn, and Microsoft Ads, emphasizing the importance of engaging customers where they are. Plus, a success story: optimizing a SAAS project's Google Ads for higher quality leads through strategic segmentation. Your engagement means everything; share, like, review, or drop your questions for a chance to be featured. Thanks for listening, and here's to your success!
…
continue reading
78 episoder
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Minder om PDG Advertising Podcast
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
The Moneycontrol Podcast is your daily source of business news, investment analysis and advice on stocks and the markets. Tune in to broaden your horizons with podcasts by journalists, experts and analysts giving you a head-start in the investment game.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
In each episode of "Goldman Sachs Exchanges," people from the firm share their insights on developments shaping industries, markets and the global economy.
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
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