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#103- Navigating Marketing Challenges and Expansion in Business

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Manage episode 405995941 series 2902088
Indhold leveret af John Wilson. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af John Wilson eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this episode, John and Jack address the marketing challenges faced by home service businesses. John shares insights from a marketing planning workshop, emphasizing a common issue businesses encounter: reaching spending limits on demand channels such as LSA (Local Services Ads), regardless of their size. Jack also expresses his excitement about a recent plumbing deal, detailing the integration and communication strategies needed for merging businesses.
Episode Hosts:

Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers.
Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.
Contact us:

Youtube: @OwnedandOperatedPodcast

X: @ownedoperatedco

www.ownedandoperated.com

info@ownedandoperated.com

Send us a Text Message.

Contact the Owned and Operated plumbing, HVAC, and electrical growth podcast

*Review us on Apple Podcasts*
More Ways To Connect

  continue reading

Kapitler

1. Capping Out Demand Channels (00:00:00)

2. Strategic Planning for Advertising (00:03:07)

3. Jack’s Business Expansion (00:07:46)

4. Process of Business Integration (00:09:40)

5. Customer Communication Tactics (00:12:24)

6. Utilizing Customer Data (00:14:10)

146 episoder

Artwork
iconDel
 
Manage episode 405995941 series 2902088
Indhold leveret af John Wilson. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af John Wilson eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this episode, John and Jack address the marketing challenges faced by home service businesses. John shares insights from a marketing planning workshop, emphasizing a common issue businesses encounter: reaching spending limits on demand channels such as LSA (Local Services Ads), regardless of their size. Jack also expresses his excitement about a recent plumbing deal, detailing the integration and communication strategies needed for merging businesses.
Episode Hosts:

Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers.
Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.
Contact us:

Youtube: @OwnedandOperatedPodcast

X: @ownedoperatedco

www.ownedandoperated.com

info@ownedandoperated.com

Send us a Text Message.

Contact the Owned and Operated plumbing, HVAC, and electrical growth podcast

*Review us on Apple Podcasts*
More Ways To Connect

  continue reading

Kapitler

1. Capping Out Demand Channels (00:00:00)

2. Strategic Planning for Advertising (00:03:07)

3. Jack’s Business Expansion (00:07:46)

4. Process of Business Integration (00:09:40)

5. Customer Communication Tactics (00:12:24)

6. Utilizing Customer Data (00:14:10)

146 episoder

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