))
Outrage Over Arrests At Philly Starbucks Fuels Public Relations Response
Manage episode 205074851 series 2177153
Indhold leveret af Office Hours and Maddie Marx. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Office Hours and Maddie Marx eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Two African American men, Donte Robinson and Rashon Nelson, were arrested on April 12 for sitting in a Philadelphia Starbucks without ordering anything. A viral video of their arrest sparked protests and became a major embarrassment for Starbucks. Dr. Kati Berg, an Associate Professor of Strategic Communication at Marquette University, explains Starbucks Public Relations response to the Philadelphia crisis. https://www.washingtonpost.com/news/on-leadership/wp/2018/04/19/anatomy-of-a-pr-response-how-starbucks-is-handling-its-philadelphia-crisis/?utm_term=.86023740dbf3 https://www.npr.org/2018/04/18/603476104/starbucks-stores-to-close-for-an-afternoon-of-racial-bias-education
…
continue reading
4 episoder
Del
