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NB35: The Human Touch in AI: A Conversation with Lisa Adams
Manage episode 426549250 series 3456910
Indhold leveret af Geoff Livingston and Greg Verdino, Geoff Livingston, and Greg Verdino. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Geoff Livingston and Greg Verdino, Geoff Livingston, and Greg Verdino eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
In this conversation, Geoff Livingston interviews Lisa Adams, a CMO known for her expertise in AI. They discuss the importance of trust and authenticity in AI, the challenges of implementing AI responsibly, and the potential for AI to enhance human connection. Liza Adams and Geoff Livingston touch on the rise of PR, the importance of creating personalized and engaging experiences on websites, as well as the need to diversify marketing strategies beyond relying solely on search engines. Finally, they explore the role of brands in elevating the customer experience and building trust in AI, and how Apple may lead the way.
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