Potluck Recruiting: How to Grow Through Community and Leveraged Relationships w/ Chris Bowers

Next Level Agents: The Kevin & Fred Show - Interviews with the best and brightest minds in the real estate industry

A lot of people who would be exceptional recruiters don’t do it because it feels like too much of a burden. The idea of building tens or even hundreds of relationships and nurturing them just feels like too much of a logistical nightmare.

And it would be…which is why it’s the wrong way to do it. If you had a recruiting strategy that was based in building community, it would be so much easier.

A recruiting strategy based only on yourself is taxing and unsustainable. It’s like inviting 100 people to dinner and having to make all the food yourself. If you had a community, it would be like having a potluck where everyone brought in a dish for everyone to enjoy.

Instead of having one-on-one relationships, a community-focused approach leverages relationships and takes a huge burden off of you. This is how we were able to build a rev share group of 2400 people. It was about building a room people want to be a part of and allowing everyone to do their part to build and nurture those relationships. That will continue to pay off.

What other misconceptions keep people from the wins of recruiting? How do we bring leverage to our recruiting? Today, I’m joined by Chris Bowers for an in-depth conversation on recruiting and the easiest way to recruit.

Quotes

Don’t take advice from people who don’t have the life you want. -Chris Bowers

There are a few things that are absolutes in my life, everything else is negotiable. -Chris Bowers

You can’t make people change, but you can make them do something different. -Kevin Kauffman

Guest Info

Chris Bowers is a Realtor, Investor and owner of the Bowers Team, and the host of The agentXcel podcast. Chris has been in real estate for over 16 years, but he has been an entrepreneur since his teens. Today, Chris and his wife run a successful team selling over 140 units with half of those being Chris’ personal production. He has also built a solid rental portfolio that continues to grow to this day.

Follow @chrisbowers_realestate on Instagram and listen to agentXcel on Apple Podcasts or Spotify.

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