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Measuring Results of a Marketing Campaign
Manage episode 208667094 series 2340589
Indhold leveret af Tedd Vinson. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Tedd Vinson eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Tedd Vinson talks about how you look at measuring the results of a marketing campaign. Welcome to my marketing chops, where I share my marketing technical methods to help you succeed in your career and business. I'll start out with an introduction, my name is Tedd Vinson and I have been learning and working in digital marketing for ten years. I built my first Google Ad campaign in 2008. I decided on the name My Marketing Chops because a few years ago I had an interview with a tech startup and they asked me what my chops were. I was like, what do you mean chops, and they said. You know, your marketing chops. What are your marketing chops? I later realized this was slang, particularly in tech or the silicon valley culture was to say chops in reference to technical skills or expertise in a subject. I thought this made for a great podcast name. On my marketing chops, I will do my best to teach you what I know in digital marketing, and will...
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