Combining Qual & Quant - Jeff Sauro, MeasuringU Mixed Methods podcast

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Business Research User Experience Usability Design Aryel Cianflone Arts Graphic Design User Experience Tech Software Development Mix Method Survey Being Human Center Think

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Combining Qual & Quant - Jeff Sauro, MeasuringU

6+ y ago 47:39

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Indhold leveret af Aryel Cianflone. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Aryel Cianflone eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Jeff Sauro has had an amazing career. In addition to having a PhD in educational statistics and research methods, he’s worked at GE, Intuit, and Oracle. Jeff is probably best known though for his work at MeasuringU, the quantitative research firm he founded in 2004. As it says on their about page, they focus on “the statistical analysis of human behavior and quantifying the user experience.” When it comes to qual/quant research, Jeff is a leading voice in the community and in this episode we discuss what motivated this approach and speak a bit about how UX researchers could begin to incorporate this type of thinking into their practice, including How To Make Personas More Scientific.

Listen in iTunes

References from episode:

… continue reading

31 episoder

#Business #Research #User #Experience #Usability #Design #Aryel Cianflone #Arts #Graphic Design #User Experience #Tech #Software Development #Mix #Method #Survey #Being Human #Center #Think

Artwork

Combining Qual & Quant - Jeff Sauro, MeasuringU

233 subscribers

published 6+ y ago

Del

MP3•Episode hjem

Indhold leveret af Aryel Cianflone. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Aryel Cianflone eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Jeff Sauro has had an amazing career. In addition to having a PhD in educational statistics and research methods, he’s worked at GE, Intuit, and Oracle. Jeff is probably best known though for his work at MeasuringU, the quantitative research firm he founded in 2004. As it says on their about page, they focus on “the statistical analysis of human behavior and quantifying the user experience.” When it comes to qual/quant research, Jeff is a leading voice in the community and in this episode we discuss what motivated this approach and speak a bit about how UX researchers could begin to incorporate this type of thinking into their practice, including How To Make Personas More Scientific.

Listen in iTunes

References from episode:

… continue reading

31 episoder

#Business #Research #User #Experience #Usability #Design #Aryel Cianflone #Arts #Graphic Design #User Experience #Tech #Software Development #Mix #Method #Survey #Being Human #Center #Think

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