Michigan Business Beat | CAMW! CEO Carrie Rosingana Discusses Upcoming Capital Comeback Event

Michigan Business Network

Originally uploaded Nov. 12th, re-edited Nov. 24th. Jeffrey Mosher welcomes back Carrie Rosingana, CEO, CAMW! Capitol Area Michigan Works!, Lansing , MI, but serving Ingham, Eaton and Clinton Cos. for their November 2024 discussion. THEME: Capital Area Michigan Works! CEO Carrie Rosingana discusses the upcoming Capital Comeback event and its role in highlighting emerging live, work and play opportunities for current and former Greater Lansing residents. Question: What is the Capital Comeback event and how does it support small businesses and the economy in Lansing? ● Capital Comeback is an annual event organized by Lansing 5:01 that aims to connect former, current and aspiring residents with career opportunities in the Lansing area. ○ CAMW! is proud to be one of the presenting sponsors for this year's event! ● We know a lot of people return to Lansing for the Thanksgiving season, so this event aims to connect with those who may be visiting family in Michigan and tell them about the careers and activities that make Lansing a great place to live and work! ● Returning Michiganders, former Lansing natives, and MSU alumni -- including soon-to-be Spartan graduates -- are invited to attend! At the event, participants will learn about opportunities right here in the reinvigorated capital region while getting the chance to network with many of the region's premier employers. ● Events like Capital Comeback showcase the Lansing region as an emerging hub for creatives and entrepreneurs. ● As more skilled professionals move to the area, the region and our economy will continue to benefit. ○ For example, a larger workforce encourages innovation and the establishment of new small businesses. ○ It also increases business and spending at our local establishments, further boosting our local economy. ○ By highlighting Lansing’s economic diversification and the success of various industries, the event will draw attention to local businesses and encourage community support and investment. Question: What businesses in the Lansing region will be highlighted at the Capital Comeback event this year? ● Capital Comeback showcases a diverse range of participating employers that reflect Lansing's economic growth and diversification in various industries including fifteen employers from traditional industries. ● CAMW! and the Michigan Economic Development Corporation will also be present to talk about the industries on the rise in Lansing and current positions that are open in the community, including the Talent Action Team which aims to expand roles in the EV, mobility and semiconductor industries. ● The 2024 Capital Comeback will once again feature 10+ tech startups from the region that are interested in starting conversations and recruiting talent for their high-growth ventures! Question: Why is the Capital area considered an attractive place for young professionals and families? ● The Capital area is a great place for young professionals because of our vibrant community and strong economic development! ● Lansing is home to a global economy, prestigious national headquarters for multiple organizations, a renowned regional trail system, big-time athletics, and world-class opportunities. ○ There are also one-of-a-kind eateries, breweries, and distilleries that enhance our community's nightlife and entertainment options. ○ From the world-renowned Eli and Edythe Broad Art Museum, musicals at the Wharton Center for Performing Arts, touchdowns at Spartan Stadium, and kayaking the Grand River, there is no shortage of vibrancy and fun. Question: How can job seekers sign up and participate in Capital Comeback? ● This year's event takes place from 4:01 to 6:30 p.m. on Wednesday, November 27 (the day before Thanksgiving) at the 2nd Floor Community Room in the MSUFCU Downtown Building. ● The event is casual, so no formal attire is required. ● There will also be complimentary appetizers for those interested.