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49/ January 13: Gettin' JIC-y Wit It
Manage episode 371843658 series 3495403
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We invite GroupM's Simon Thomas, Global Director of Audiences Research, and Bharad Ramesh, Executive Director of Research and Investment, to discuss the formation of a joint industry committee of major U.S. television players set to focus on advancing measurement across linear and streaming. But first, a look at a less pessimistic global economy as well as strategic (and non-strategic) happenings in the world of streaming video.
Relevant Links
- Warner Bros Discovery explores sale of music library (FT)
- TV networks create joint industry committee for audience measurement (Axios)
Music credit: Joseph McDade
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