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What Makes a Facebook Ad Effective?
Manage episode 364289620 series 3465223
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In this episode, Vince and Josh have pulled six different ads they came across on Facebook and will rate each one. From good to bad, they’ll assess what they like and don’t like about each ad and explain what they’d do differently.
If you do any Facebook marketing for your business, this episode is one you don’t want to miss because we’ll share the keys to building an ad that makes someone stop scrolling, is easy to understand, and that give them a reason to click and share some info.
Featured Quote:
"What I've learned in marketing is people are very, I don’t want to be mean, but very selfish individuals. And so what that means is, when you're running ads and you're promoting yourself, to be honest and not to be mean again, no one really cares. It's about what you can provide and how you can help them." - Mastermind Advisor Marketing
Here is some of what we’ll cover in this episode:
- What we’d change about the first Facebook ad on investing. (2:36)
- Ad #2 and explaining why you have to make it about the consumer. (7:52)
- Ad #3 – Making the image authentic and narrowing the focus. (13:57)
- Ad #4 – Making your strategy stand out from the competition. (18:53)
- Ad #5 – Having the right context to what you’re trying to sell. (22:36)
- Ad #6 – What we liked about this one. (25:41)
- Ad #6 – Keeping the message consistent across the ad. (29:04)
If you want to see the Facebook ads that we evaluate, check out our YouTube channel for the video: https://www.youtube.com/@MasterMindAdvisor
Resources:
Mastermind Advisor Website: https://mastermindadvisor.com/
25 episoder
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