Ep. #95 - Building You Inc.: Thriving as a Creator Employee (w/ Saikat Pyne from You Inc.)

Marketing Mantra

The creator economy has been steadily growing for the past few years and it shows no signs of slowing down anytime soon. While 68% of global creators do it part-time, in the long term, more creators are predicted to sign up for content creation to catalyse their careers and build their personal brands — which will in turn help them land better jobs or better freelance projects.

In this episode, I join forces with Saikat Pyne, the host of You Inc. podcast, to bring you a FREE blueprint for content creation on a tight budget. As a non-creator, you might think that starting to produce your own content is a daunting and expensive task, but with Saikat's help, you'll see that it can be done quickly and without breaking the bank.

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Tools and resources discussed in the episode:

You Inc. - Saikat's podcast (ranked as India's #1 Marketing Podcast and among the country's Top 20 Business Podcasts by Apple Podcasts)

Saikat's blog - Thoughts, stories, and ideas at the intersection of business, influence, and design

Chartable - Podcast analytics and attribution tool

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BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

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Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.