The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Indhold leveret af Marketing Deep Dives by Denyse and Denyse Drummond-Dunn. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Marketing Deep Dives by Denyse and Denyse Drummond-Dunn eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
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Actionable Insights: Overcoming Data Integration Challenges - 2
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Manage episode 453606529 series 1270428
Indhold leveret af Marketing Deep Dives by Denyse and Denyse Drummond-Dunn. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Marketing Deep Dives by Denyse and Denyse Drummond-Dunn eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
This episode of Marketing DEEP DIVES by DENYSE explores the challenges and solutions of developing actionable insights from data. Denyse defines actionable insights as statements impacting customer attitudes and/or behaviours based on human truths, and she provides several brand examples to illustrate them. She then details ten common obstacles to insight development, including data quality issues, data overload, and technological limitations. For each challenge, she offers practical solutions, emphasising data governance, advanced tools, and skills development. Finally, Denyse underscores the importance of addressing these challenges to leverage data for strategic advantage.
…
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91 episoder
MP3•Episode hjem
Manage episode 453606529 series 1270428
Indhold leveret af Marketing Deep Dives by Denyse and Denyse Drummond-Dunn. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Marketing Deep Dives by Denyse and Denyse Drummond-Dunn eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
This episode of Marketing DEEP DIVES by DENYSE explores the challenges and solutions of developing actionable insights from data. Denyse defines actionable insights as statements impacting customer attitudes and/or behaviours based on human truths, and she provides several brand examples to illustrate them. She then details ten common obstacles to insight development, including data quality issues, data overload, and technological limitations. For each challenge, she offers practical solutions, emphasising data governance, advanced tools, and skills development. Finally, Denyse underscores the importance of addressing these challenges to leverage data for strategic advantage.
…
continue reading
91 episoder
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