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How Pure Storage Leverages Data and AI to Transform the Customer Experience - Marketing: Art & Science - EP13

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Manage episode 454006371 series 3597870
Indhold leveret af greg@techstronggroup.com. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af greg@techstronggroup.com eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Please welcome Pure Storage CMO Lynn Lucas to this week's episode of Marketing: Art & Science. Lynn talks with CMO Advisor Lisa Martin about navigating to the C-suite after studying electrical engineering and breaking into technical marketing. She shares how Pure Storage is leveraging data science and generative AI to achieve significant efficiency gains. Lynn also provides insight into the AI Marketing Council she's built at Pure, along with some of the great use cases they are already implementing.ep13

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13 episoder

Artwork
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Manage episode 454006371 series 3597870
Indhold leveret af greg@techstronggroup.com. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af greg@techstronggroup.com eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Please welcome Pure Storage CMO Lynn Lucas to this week's episode of Marketing: Art & Science. Lynn talks with CMO Advisor Lisa Martin about navigating to the C-suite after studying electrical engineering and breaking into technical marketing. She shares how Pure Storage is leveraging data science and generative AI to achieve significant efficiency gains. Lynn also provides insight into the AI Marketing Council she's built at Pure, along with some of the great use cases they are already implementing.ep13

  continue reading

13 episoder

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