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#26: Americans’ Favorite Fueling Stations

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Manage episode 318663391 series 3234937
Indhold leveret af Liquid Barcodes. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Liquid Barcodes eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In the highly competitive retail fueling industry, it's hard to differentiate and delight customers but one brand consistently doing this is "Cumberland Farms" - a regional business in the North East of the USA.

With over 600 stations, this family business has succeeded in developing some award-winning concepts and some innovative ideas such as its "cup-scription" program.

Listen to this episode to learn how Cumberland Farms is becoming the brand that US consumers say they "always choose to use" - using simple, consistent and generous programs that truly matter to customers.

Show Notes:

1) Americans' favorite fueling stations

  continue reading

63 episoder

Artwork
iconDel
 
Manage episode 318663391 series 3234937
Indhold leveret af Liquid Barcodes. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Liquid Barcodes eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In the highly competitive retail fueling industry, it's hard to differentiate and delight customers but one brand consistently doing this is "Cumberland Farms" - a regional business in the North East of the USA.

With over 600 stations, this family business has succeeded in developing some award-winning concepts and some innovative ideas such as its "cup-scription" program.

Listen to this episode to learn how Cumberland Farms is becoming the brand that US consumers say they "always choose to use" - using simple, consistent and generous programs that truly matter to customers.

Show Notes:

1) Americans' favorite fueling stations

  continue reading

63 episoder

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