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Ep 211 - Developing an ROAS Ecosystem

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Manage episode 425290783 series 1094090
Indhold leveret af Nathan Webster and Nathan A Webster. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Nathan Webster and Nathan A Webster eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this episode, Nathan Webster interviews Caulen Foster, co-founder of Brainpower Agency. Caulen shares the concept of building ecosystems for online consumer brands and Amazon native brands. Caulen explains that many brands in the $3-5 million revenue range struggle to maintain profitability and scale due to the increasing cost of traffic and changing performance. He emphasizes the importance of building a comprehensive ecosystem that goes beyond just driving traffic, focusing on acquisition, retention, profit maximization, traffic, and financial management. Colin also provides insights on marketing strategies for startups and the need for a strong marketing message and offer.

Watch the full interview on YouTube.

Host: Nathan A Webster | LinkedIn | Instagram

NDUB Brand | NW & Associates, LLC

Conference: https://letsconnectpnw.com/

  continue reading

113 episoder

Artwork
iconDel
 
Manage episode 425290783 series 1094090
Indhold leveret af Nathan Webster and Nathan A Webster. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Nathan Webster and Nathan A Webster eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this episode, Nathan Webster interviews Caulen Foster, co-founder of Brainpower Agency. Caulen shares the concept of building ecosystems for online consumer brands and Amazon native brands. Caulen explains that many brands in the $3-5 million revenue range struggle to maintain profitability and scale due to the increasing cost of traffic and changing performance. He emphasizes the importance of building a comprehensive ecosystem that goes beyond just driving traffic, focusing on acquisition, retention, profit maximization, traffic, and financial management. Colin also provides insights on marketing strategies for startups and the need for a strong marketing message and offer.

Watch the full interview on YouTube.

Host: Nathan A Webster | LinkedIn | Instagram

NDUB Brand | NW & Associates, LLC

Conference: https://letsconnectpnw.com/

  continue reading

113 episoder

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