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Understanding the Coffee Crisis and Its Impact
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Why Is La Finca Such A Sustainable Business?
What if the world ran out of coffee? On this episode of the La Finca Coffee & Bakery Podcast, I'm joined by Lee Gonzales, the passionate owner and CEO of La Finca, as we grapple with this unsettling possibility. Lee's global explorations in coffee-producing regions have revealed stark realities: declining coffee yields, economic hardships for local farmers, and the pull towards more profitable crops like avocados and mangoes. Our conversation uncovers the ripple effects on communities, from rural migration to the struggles of indigenous growers, painting a vivid picture of an industry at crossroads.
Join us as Lee shares how La Finca is pioneering a sustainable business model, one that champions fair compensation and equitable trade. With heartfelt anecdotes and insightful reflections, Lee emphasizes the value of knowing the backstory of our daily cup and the critical role of supporting those who cultivate it. For coffee lovers and sustainability advocates, this episode offers a thought-provoking look at the challenges and future of the global coffee industry, urging us all to consider the impact of our choices.
To learn more about La Finca Coffee & Bakery go to:
https://lafincacoffeebakery.com/
La Finca Coffee & Bakery
7511 Main Street, #150
Frisco, Texas 75034
972.486.9600
2281 E. University Dr #10
Prosper, Texas 75078
972.503.9400
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