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Briefings: The CMO Squeeze
Manage episode 439549477 series 1456952
CMOs may be facing more pressure than ever. Despite budget cuts, marketing leaders still urgently need to drive business growth, leverage new advances in AI, and manage diverse stakeholder groups with varying priorities. A top CMO shares the keys to proving impact and ROI.
30 episoder
Manage episode 439549477 series 1456952
CMOs may be facing more pressure than ever. Despite budget cuts, marketing leaders still urgently need to drive business growth, leverage new advances in AI, and manage diverse stakeholder groups with varying priorities. A top CMO shares the keys to proving impact and ROI.
30 episoder
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