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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Indhold leveret af keijuu. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af keijuu eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
hay selamat datang di suara keijuu semoga kalian bisa terhibur dengan mendengar suara saya, kunjungi juga chanel yotube saya : Keijuu terima kasih Support this podcast: https://podcasters.spotify.com/pod/show/keijuu/support
Indhold leveret af keijuu. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af keijuu eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
hay selamat datang di suara keijuu semoga kalian bisa terhibur dengan mendengar suara saya, kunjungi juga chanel yotube saya : Keijuu terima kasih Support this podcast: https://podcasters.spotify.com/pod/show/keijuu/support
terima kasih untuk semua luka yang sudah tercipta terima kasih untuk rumah yang kehilangan fungsinya terima kasih untuk memilih tidak berperan baik dalam kehidupanku. terima kasih --- Support this podcast: https://podcasters.spotify.com/pod/show/keijuu/support
setelah ditunda beberapa kali akhirnya video ini berhasil di upload, semoga kalian terhibur, dan terima kasih sudah mendengarkan:) Judul : Satu orang yang aku cintai dengan banyak hal Suara : Keijuu Karya : Boy candra ||=================================================|| Instagram : https://www.instagram.com/kmsjulhadi/ Subscribe : https://www.youtube.com/keijuuu Twitter : https://twitter.com/kmsjulhadi ||===================================================|| Business Contact: kemas.julhadi07@gmail.com ||-==================================================|| selalu memberi like,dishare dan pastinya Subscribe ;) dan jangan lupa untuk meninggalkan comment kita sudah sejauh ini dan sekarang yuk kita menuju ke 10K Subscribe ;) --- Support this podcast: https://podcasters.spotify.com/pod/show/keijuu/support…
hay semuanya lama tak bersua semoga semuanya baik-baik saja, dan kalau tak baik-baik saja, tenang semuanya akan berlalu : ) Judul : kapan terakhir kali nyenengin diri sendiri ? Karya : Bedcover Suara : Keijuu terima kasih sudah mendengarkan :) senang bisa membantu menenangkan <3 yok mari berteman :) Instagram : @kmsjulhadi Youtube : Keijuu --- Support this podcast: https://podcasters.spotify.com/pod/show/keijuu/support…
hay manteman.. ini adalah episode 1 dari episode " Suara Teman " semoga bisa membantu menenangkan : ) ||=================================================|| Judul : Sehancur itu aku pernah Karya : Brian Khrisna Suara : klandestin ||=================================================|| Instagram : https://www.instagram.com/kmsjulhadi/ Subscribe : https://www.youtube.com/keijuuu Twitter : https://twitter.com/kmsjulhadi ||===================================================|| Business Contact: kemas.julhadi07@gmail.com ||-==================================================|| selalu memberi like,dishare dan pastinya Subscribe ;) dan jangan lupa untuk meninggalkan comment kita sudah sejauh ini dan sekarang yuk kita menuju ke 10K Subscribe ;) --- Support this podcast: https://podcasters.spotify.com/pod/show/keijuu/support…
hay Manteman terima kasih sudah menonton Puisi : makhluk pecicilan bernama hati Karya : fiersa besari Suara : Keijuu ||=================================================|| Instagram : https://www.instagram.com/kmsjulhadi/ Twitter : https://twitter.com/kmsjulhadi ||===================================================|| Business Contact: kemasjulhadi077@gmail.com --- Support this podcast: https://podcasters.spotify.com/pod/show/keijuu/support…
ini untuk kita " Si Bungsu " tenang yang kita rasakan sama kok :') Judul : Bungsu Karya : Khoirul Triann Suara : Keijuu follow me on instagram https://www.instagram.com/kmsjulhadi/ #keijuu #catatankhoirultriann #musikalisasipuisi #kumpulanpuisi #visualisasipuisi #mediakita #kumpulanpuisi --- Support this podcast: https://podcasters.spotify.com/pod/show/keijuu/support…
Terima kasih sudah mendengarkan : ) Judul : Kita Semua Gagal . Karya : Khoirul Triann . Suara : Keijuu . ||=================================================|| Instagram : https://www.instagram.com/kmsjulhadi/ Subscribe : https://www.youtube.com/keijuuu Twitter : https://twitter.com/kmsjulhadi --- Support this podcast: https://podcasters.spotify.com/pod/show/keijuu/support…
Judul : Aku selalu menyukai matamu Karya : Boy Candra Suara : Keijuu subscribe : https://www.youtube.com/keijuuu follow me on instagram https://www.instagram.com/kmsjulhadi/ --- Support this podcast: https://podcasters.spotify.com/pod/show/keijuu/support
Judul : Kini Kamu Hanya Orang Asing Karya : Boy Candra Suara : Keijuu follow me on instagram https://www.instagram.com/kmsjulhadi/ --- Support this podcast: https://podcasters.spotify.com/pod/show/keijuu/support
Judul : Ketika Kukira Aku Istimewa Karya : Fiersa Besari Suara : Keijuu follow me on instagram https://www.instagram.com/kmsjulhadi/ --- Support this podcast: https://podcasters.spotify.com/pod/show/keijuu/support
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