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Indhold leveret af David Coletto. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af David Coletto eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
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Election '21 - Messaging, advertising, and campaigning in a pandemic. A deep dive with Conservative strategist Dennis Matthews

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Manage episode 302048549 series 2903067
Indhold leveret af David Coletto. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af David Coletto eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

There’s just over a week to go in this federal election campaign and the outcome is so uncertain. The leaders debated twice this past week and the polls continue to suggest this very close. Neither the Liberals nor the Conservatives appear to have any momentum at this point.

On this episode of inFocus, I’m joined by my really good friend Dennis Matthews.

Dennis is currently President of Creative Currency, an advertising agency affiliated with Enterprise Canada. He was the National Marketing Lead for the Conservative Party in 2015 and recently helped manage communications and advertising for the come-from-behind winning Nova Scotia Progressive Conservative Party.

We sat down a few hours after the English language debate to talk about the campaign, how to campaign when voters aren't paying attention, how to communicate and engage voters in the digital age, and what his experience in Nova Scotia taught him about politics today.

  continue reading

25 episoder

Artwork
iconDel
 
Manage episode 302048549 series 2903067
Indhold leveret af David Coletto. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af David Coletto eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

There’s just over a week to go in this federal election campaign and the outcome is so uncertain. The leaders debated twice this past week and the polls continue to suggest this very close. Neither the Liberals nor the Conservatives appear to have any momentum at this point.

On this episode of inFocus, I’m joined by my really good friend Dennis Matthews.

Dennis is currently President of Creative Currency, an advertising agency affiliated with Enterprise Canada. He was the National Marketing Lead for the Conservative Party in 2015 and recently helped manage communications and advertising for the come-from-behind winning Nova Scotia Progressive Conservative Party.

We sat down a few hours after the English language debate to talk about the campaign, how to campaign when voters aren't paying attention, how to communicate and engage voters in the digital age, and what his experience in Nova Scotia taught him about politics today.

  continue reading

25 episoder

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