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Influence Weekly #40 - TikTok vs. Amazon, Uncharted's Big Wins, & Voodoo's €500M Gen Z Grab

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Manage episode 424192455 series 3510027
Indhold leveret af New Monaco Media, Inc. and New Monaco Media. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af New Monaco Media, Inc. and New Monaco Media eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. I'm Kailani, and in today’s episode, we're zooming in on TikTok's ambitious push to outshine Amazon and Google in the online shopping arena with their new image search feature. We'll also reveal how Gatorade and Coffee Meets Bagel are achieving remarkable success through partnerships with an under-the-radar agency. Plus, we'll discuss mobile gaming giant Voodoo's massive €500 million acquisition of the Gen Z-favorite app, BeReal. Stay tuned as we explore these groundbreaking moves and their implications in the digital marketplace.

  continue reading

47 episoder

Artwork
iconDel
 
Manage episode 424192455 series 3510027
Indhold leveret af New Monaco Media, Inc. and New Monaco Media. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af New Monaco Media, Inc. and New Monaco Media eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. I'm Kailani, and in today’s episode, we're zooming in on TikTok's ambitious push to outshine Amazon and Google in the online shopping arena with their new image search feature. We'll also reveal how Gatorade and Coffee Meets Bagel are achieving remarkable success through partnerships with an under-the-radar agency. Plus, we'll discuss mobile gaming giant Voodoo's massive €500 million acquisition of the Gen Z-favorite app, BeReal. Stay tuned as we explore these groundbreaking moves and their implications in the digital marketplace.

  continue reading

47 episoder

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