The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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E338 - Transform Your Agency from a Generalist to a Vertical Market Specialist (Corey Quinn, Corey Quinn, Inc.)
MP3•Episode hjem
Manage episode 406571951 series 1940409
Indhold leveret af Inbound Back Office. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Inbound Back Office eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
You're probably doing well as a generalist agency.
But what if I told you that you could be doing so much more with a simple shift?
By specializing your agency in a specific vertical market, you reap so many benefits, including more sales with less work.
On this episode, we have Corey Quinn of Corey Quinn, Inc. who breaks down how to turn your agency into a deeply specialized sales machine.
Former CMO of Scorpion and now a dedicated agency coach, Corey specializes in guiding agency founders to scale with vertical market specialization. At Scorpion, he played a pivotal role in growing the agency’s revenue 8x in 5 years to a remarkable $150M. Corey is also the author of 'Anyone, Not Everyone,' a comprehensive guide for agency founders looking to move beyond founder-led sales. He is currently on a mission to empower 1,000 agencies become vertical-market specialists, leveraging his extensive experience and insights.
In this episode, you'll learn:
You can find Corey at https://www.anyonenoteveryone.com and on socials:
LinkedIn
If you liked this episode, please leave us a review on Apple Podcasts!
…
continue reading
But what if I told you that you could be doing so much more with a simple shift?
By specializing your agency in a specific vertical market, you reap so many benefits, including more sales with less work.
On this episode, we have Corey Quinn of Corey Quinn, Inc. who breaks down how to turn your agency into a deeply specialized sales machine.
Former CMO of Scorpion and now a dedicated agency coach, Corey specializes in guiding agency founders to scale with vertical market specialization. At Scorpion, he played a pivotal role in growing the agency’s revenue 8x in 5 years to a remarkable $150M. Corey is also the author of 'Anyone, Not Everyone,' a comprehensive guide for agency founders looking to move beyond founder-led sales. He is currently on a mission to empower 1,000 agencies become vertical-market specialists, leveraging his extensive experience and insights.
In this episode, you'll learn:
- The benefits of specializing vs being a generalist
- How long it takes to become a deeply specialized agency
- How to identify the best vertical for your agency
- The 5 steps to taking your agency from generalist to vertical market specialist
You can find Corey at https://www.anyonenoteveryone.com and on socials:
If you liked this episode, please leave us a review on Apple Podcasts!
402 episoder
MP3•Episode hjem
Manage episode 406571951 series 1940409
Indhold leveret af Inbound Back Office. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Inbound Back Office eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
You're probably doing well as a generalist agency.
But what if I told you that you could be doing so much more with a simple shift?
By specializing your agency in a specific vertical market, you reap so many benefits, including more sales with less work.
On this episode, we have Corey Quinn of Corey Quinn, Inc. who breaks down how to turn your agency into a deeply specialized sales machine.
Former CMO of Scorpion and now a dedicated agency coach, Corey specializes in guiding agency founders to scale with vertical market specialization. At Scorpion, he played a pivotal role in growing the agency’s revenue 8x in 5 years to a remarkable $150M. Corey is also the author of 'Anyone, Not Everyone,' a comprehensive guide for agency founders looking to move beyond founder-led sales. He is currently on a mission to empower 1,000 agencies become vertical-market specialists, leveraging his extensive experience and insights.
In this episode, you'll learn:
You can find Corey at https://www.anyonenoteveryone.com and on socials:
LinkedIn
If you liked this episode, please leave us a review on Apple Podcasts!
…
continue reading
But what if I told you that you could be doing so much more with a simple shift?
By specializing your agency in a specific vertical market, you reap so many benefits, including more sales with less work.
On this episode, we have Corey Quinn of Corey Quinn, Inc. who breaks down how to turn your agency into a deeply specialized sales machine.
Former CMO of Scorpion and now a dedicated agency coach, Corey specializes in guiding agency founders to scale with vertical market specialization. At Scorpion, he played a pivotal role in growing the agency’s revenue 8x in 5 years to a remarkable $150M. Corey is also the author of 'Anyone, Not Everyone,' a comprehensive guide for agency founders looking to move beyond founder-led sales. He is currently on a mission to empower 1,000 agencies become vertical-market specialists, leveraging his extensive experience and insights.
In this episode, you'll learn:
- The benefits of specializing vs being a generalist
- How long it takes to become a deeply specialized agency
- How to identify the best vertical for your agency
- The 5 steps to taking your agency from generalist to vertical market specialist
You can find Corey at https://www.anyonenoteveryone.com and on socials:
If you liked this episode, please leave us a review on Apple Podcasts!
402 episoder
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