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IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email
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092 - IMPACT16 Content Across Platforms All
Manage episode 163306768 series 1014290
Notable Sections: Why cross-channel Content Marketing is important for the future of content marketing [3:02] How to "make it rain" content [4:04] How to better reach your audience [5:30] Why you need to dedicate "inventory" to storytelling [13:40] Why the "place to be" is video [16:35] Why marketing is difficult [26:45] Beginning of Q&A [35:00]
Notable Quotes: "Don't Stop Learning, Always Be Testing" "You have to market through people, not platforms."
96 episoder
092 - IMPACT16 Content Across Platforms All
IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email
Manage episode 163306768 series 1014290
Notable Sections: Why cross-channel Content Marketing is important for the future of content marketing [3:02] How to "make it rain" content [4:04] How to better reach your audience [5:30] Why you need to dedicate "inventory" to storytelling [13:40] Why the "place to be" is video [16:35] Why marketing is difficult [26:45] Beginning of Q&A [35:00]
Notable Quotes: "Don't Stop Learning, Always Be Testing" "You have to market through people, not platforms."
96 episoder
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