))
The Curious Case of Jaguar
Manage episode 455143954 series 3612128
Indhold leveret af Rei Inamoto/Ana Andjelic. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Rei Inamoto/Ana Andjelic eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Why some rebrands succeed and why some fail? Why do we usually dislike new logos and then slowly get used to them? What are the best and worst rebrands, and how to tell the difference? We are joined by Brian Morrissey, founder of the Rebooting, to discuss how politics, aesthetics and ethics of branding reflect themselves in media, creative fields and brand-building.
- The Rebooting by Brian Morrissey
- Watch us on YouTube
Follow Ana here:
- Newsletter "The Sociology of Business"
- New book "Hitmakers: How Brands Influence Culture"
Follow Rei here:
- Rei's LinkedIn
- Newsletter "The Intersection"
- Rei's global innovation firm I&CO
5 episoder
Del
