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91. Chris Ott, Creative Blue - Strategic Storytelling in Industrial Innovation

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Manage episode 431286186 series 3264916
Indhold leveret af Ty Findley. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Ty Findley eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Chris shares what strategic storytelling is and the difference between a story and a strategic story, why this is all very important for industrial innovators to get right, how founders can get started to sell their vision more effectively (thematically and tactically) by building their personal brand which in-turn bolsters the company brand, and finally a “What’s Hot and What’s Hype” section when it comes to which tactical media tools and channels are most effective in 2024.

  continue reading

98 episoder

Artwork
iconDel
 
Manage episode 431286186 series 3264916
Indhold leveret af Ty Findley. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Ty Findley eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Chris shares what strategic storytelling is and the difference between a story and a strategic story, why this is all very important for industrial innovators to get right, how founders can get started to sell their vision more effectively (thematically and tactically) by building their personal brand which in-turn bolsters the company brand, and finally a “What’s Hot and What’s Hype” section when it comes to which tactical media tools and channels are most effective in 2024.

  continue reading

98 episoder

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