Melanie Spencer: Thompson Spencer co-founder and CEO on the new data revealing what Kiwi influencers really earn

Heather du Plessis-Allan Drive

Indhold leveret af NZME and Newstalk ZB. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af NZME and Newstalk ZB eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

2M ago 2:25

MP3•Episode hjem

Many people dream of becoming social media influencers - but the reality is a lot less glamorous.

According to new data from the IRD, only 60 people in New Zealand are working full-time as influencers, with the average annual income being $46,000.

Thompson Spencer co-founder and CEO Melanie Spencer is surprised by these statistics.

"We have influencers earning well over $10,000 per piece of content... we've got an influencer that's earned $30,000-$40,000 this year and we're only halfway through."

LISTEN ABOVE

See omnystudio.com/listener for privacy information.

7789 episoder

#New Zealand Current Affairs #New Zealand #NZME #Newstalk ZB #News