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Episode 21: Start-up Savage
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Ever faced a seemingly insurmountable business challenge and turned it into your biggest growth opportunity? That's the epic ride we're recounting today, sharing the trenches-to-triumph story of how my team and I navigated a high-pressure period that redefined our company's trajectory. We'll dissect the transformative shift from battling low margins to embracing premium pricing, revealing how it wasn't just our profit margins that soared—customer satisfaction and business health followed suit. It's a tale of strategic pivots, where refusing to play the price-matching game with subpar competitors laid the groundwork for a nourishing business dynamic, ripe with decreased complaints and an uptick in glowing referrals.
Imagine a business world where AI isn't just a buzzword but a game-changing addition to your team. That's precisely the reality we embraced with our AI-powered virtual receptionist, transforming our operations from the ground up. In this candid share, you'll hear how adopting cutting-edge technology catapulted us from hands-on operators to strategic thinkers, with delegation and trust in our team underpinning our stride forward. Listen closely as we unfold the mind-bending shifts necessary to scale effectively, painting a picture of a business strategy that's less about solo sprints and more akin to a collaborative chess match.
And then there's the art of cultivating what I dub the 'savage mindset'—a raw, unyielding approach to business and life that's been my compass since my Navy days. It's about setting audacious goals and embracing physical rigor, carving out a mindset that's virtually indomitable in the business arena. But the journey is not without its share of personal sacrifices—a topic we'll dissect with a dash of raw honesty. If you're hungry for inspiration and ready to redefine your limits, this episode is your call to arms, a testament to the discipline and unrelenting spirit required to achieve true excellence and lead by example.
Connect with me!
Instagram: https://www.instagram.com/js_shoez_/
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TikTok: tiktok.com/@thewater_boy_official
Youtube: https://youtube.com/@justinshoemaker9582?si=DSsbCeNl1kgH3EKK
LinkedIn: Justin Shoemaker
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