Mastering the Digital Marketing Odyssey: From Evolution to AI Revolution with Miele Oscebo

Growing Lean

Prepare to embark on a journey through the digital marketing landscape with Miele Oscebo, the pioneering CEO of Smart Finds Marketing, who mapped the trajectory from traditional to digital before many could even spell 'internet.' As a luminary who matched Google's stride into the public domain, Miele dissects the four A's of marketing—anticipate, accept, adapt, and adopt—with an intimate recount of how these principles paved his path through the dot-com boom, the social media surge, and beyond. The conversation reveals the relentless evolution of online marketing and how Miele's forward-thinking approach became a survival kit for the digital age.
Venture further into the marketing maze of the future, where artificial intelligence emerges not as a daunting adversary but as an invaluable ally. Miele illustrates AI as the maestro behind the curtain, orchestrating dynamic advertising, content creation, and conversion enhancements that redefine customer engagement. We'll unwrap the potential of generative AI to revolutionize visuals, from the written word to cutting-edge graphics, and muse over the stark reality businesses face: adapt to the rhythm of innovation or risk silence in the market. As we conclude, Miele offers a clarion call to action for businesses, beckoning entrepreneurs to connect for a continued exchange of insights and innovation in the digital expanse.

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Kapitler

1. Digital Marketing Evolution and AI Adaptation (00:00:07)

2. Business and Artificial Intelligence (00:14:03)