The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Indhold leveret af AdLeg Inc. and Kyle Sulerud. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af AdLeg Inc. and Kyle Sulerud eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
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How and When To Use Portfolio Bid Strategies?
Manage episode 256246024 series 2635645
Indhold leveret af AdLeg Inc. and Kyle Sulerud. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af AdLeg Inc. and Kyle Sulerud eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
In this episode, Kyle answers the questions:
- What is a portfolio bid strategy?
- What are the available options in portfolio bid strategies?
- What are the 2 horrible bidding options that I won’t recommend?
- Should you always want to change your target CPA for an entire campaign or an entire account?
- What is the best way to run target CPA campaigns?
Episode notes and transcript: https://googleadsstrategy.com/how-and-when-to-use-portfolio-bid-strategies/
111 episoder
Manage episode 256246024 series 2635645
Indhold leveret af AdLeg Inc. and Kyle Sulerud. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af AdLeg Inc. and Kyle Sulerud eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
In this episode, Kyle answers the questions:
- What is a portfolio bid strategy?
- What are the available options in portfolio bid strategies?
- What are the 2 horrible bidding options that I won’t recommend?
- Should you always want to change your target CPA for an entire campaign or an entire account?
- What is the best way to run target CPA campaigns?
Episode notes and transcript: https://googleadsstrategy.com/how-and-when-to-use-portfolio-bid-strategies/
111 episoder
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