Ep 6 - How We Became SEOs and the State of SEO and Content Marketing in 2023
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In this episode we answer the question, how does one become an SEO, anyway? Then we discuss the state of the creator economy and the state of search marketing in 2023 through two research reports recently released by SEMRush and The Tilt. We wrap up the episode by discussing where AI fits in a business as you're managing your team or organization. The IBM CEO recently made some statements about this that we debate and have some distinct views on.
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