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Dear Strategy 148: Industries, Markets, and the Evolution of PESTEL
Manage episode 429688250 series 1456806
On this episode of Dear Strategy, Bob talks about the definition of an “industry” vs. a “market” and discusses how you can evolve a PESTEL analysis to be more focused on the trends that affect the industry that your company is a part of.
If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.
148 episoder
Manage episode 429688250 series 1456806
On this episode of Dear Strategy, Bob talks about the definition of an “industry” vs. a “market” and discusses how you can evolve a PESTEL analysis to be more focused on the trends that affect the industry that your company is a part of.
If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.
148 episoder
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