))
How to avoid this influencer marketing fail
Manage episode 310777660 series 3072257
Indhold leveret af Dan Ryland. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Dan Ryland eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Thoughts on a recent article about an influencer with millions of followers struggling to sell products to their followers.
Lessons:
1. Make sure your followers are the right audience for the type of product you’re trying to push. If not, use ads to find the right audience.
2. Sell with a compelling narrative. Share why you believe a product is worth their time/money.
3. Post often about the product. Seeing your genuine enthusiasm (posting multiple times) is going to social proof it, leading to a greater potential of a sale.
32 episoder
Del
