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Punk CX ft Adrian Swinscoe
Manage episode 314341277 series 3280842
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Punk exploded out of the back of progressive rock with it’s democratic, DIY, back to basics approach that inspired both a cultural and musical movement and change in mindset. It dared to be different and was ok with the fact that not everyone liked that. So, is it time to consider what a punk rock version of CX would look and feel like, particularly given that many reports suggest that around 70% of customer experience projects fail to deliver on their promises? Let's check it out with our guest Adrian Swinscoe, an aspirant CX punk, best-selling author, Forbes contributor, blogger & podcaster.
Adrian's LinkedIn profile: https://www.linkedin.com/in/adrianswinscoe
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