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Episode 91: SPOOKIE CRM PROJECT FAILURE
Manage episode 336446159 series 3005532
Indhold leveret af CRM MVP Podcast and Gus Gonzalez. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af CRM MVP Podcast and Gus Gonzalez eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
How scary would it be to end up with a failed CRM Implementation that costs your company hundreds of millions of dollars?
This is exactly what happened on Halloween of 1999 to Hershey.
Let's talk about this failed implementation and what we can learn from it.
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