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The 50% Content Distribution Myth

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Manage episode 334297898 series 3044679
Indhold leveret af Siege Media. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Siege Media eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Show Notes:

  • 00:15: What is the 50%+ of your time on distribution theory?
  • 1:38: Why do we think this theory is wrong?
  • 2:36: Spend more time on quality and optimization for search
  • 3:24: The appropriate amount of time for distribution on average
  • 4:11: Using Pareto’s Principle (80/20) to better balance efforts
  • 5:34: What Archimedes’ Lever has taught us on content performance
  • 7:54: How to best use your time on content and distribution
  • 9:58: The difference between promoting content and promoting a business
  • 11:42: Why KOB analysis is still a key factor
  • 12:43: Is PPC a valid strategy for link building?
  • 14:30: Summary

Show Links:

  continue reading

80 episoder

Artwork
iconDel
 
Manage episode 334297898 series 3044679
Indhold leveret af Siege Media. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Siege Media eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Show Notes:

  • 00:15: What is the 50%+ of your time on distribution theory?
  • 1:38: Why do we think this theory is wrong?
  • 2:36: Spend more time on quality and optimization for search
  • 3:24: The appropriate amount of time for distribution on average
  • 4:11: Using Pareto’s Principle (80/20) to better balance efforts
  • 5:34: What Archimedes’ Lever has taught us on content performance
  • 7:54: How to best use your time on content and distribution
  • 9:58: The difference between promoting content and promoting a business
  • 11:42: Why KOB analysis is still a key factor
  • 12:43: Is PPC a valid strategy for link building?
  • 14:30: Summary

Show Links:

  continue reading

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