A Consultant Turns Professor Discusses The B-School Curriculum | Lynne Segall

Indhold leveret af Mike Linton // Jeff Culliton and Mike Linton // I Hear Everything Podcast Network. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Mike Linton // Jeff Culliton and Mike Linton // I Hear Everything Podcast Network eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

CMO Confidential « »
A Consultant Turns Professor Discusses the B-School Curriculum | Lynne Segall |

5M ago 36:11

Del

MP3•Episode hjem

A CMO Confidential Interview with Lynne Segall, Associate Dean at the Goizueta Business School at Emory University, formerly the Director of Talent and Organization Offering Development at Accenture. Lynne discusses the importance of students learning technical and theoretical skills along with the "harder to teach" softer skills like "how to get stuff done," the differences between Millennials and Gen Z, and why core conceptual classes still matter. Key topics include: why experiential learning is so important but so hard to teach; why she pushes students to "fully define the problem" to be solved; and some of the barriers slowing development of new b-school curricula. Tune in to hear why "good showmanship" can't cover up poor thinking.

#CMO #BusinessPodcast #MarketingSuccess #LeadershipDevelopment #MarketingTechniques

CHAPTERS:

0:00 - Intro

0:40 - Lynn Seagull Introduction

1:40 - Are B-Schools Keeping Up with the Market Trends

5:20 - Lynn's Business Classes

11:00 - Showmanship in Business

12:22 - Business Schools: Teaching "C" Skills Over Functions

17:28 - Evaluating Leadership Skills

18:08 - Desired Business School Curriculum by Companies

19:58 - Gaps in Business School Education

21:50 - Scaling Business Education

26:26 - Experiential Learning in Business

31:40 - Practical Advice for Business Students

32:10 - Practical Career Advice

32:35 - Funniest Business Story

35:22 - Sign Off

Linkedin: CMOConfidential

Spotify: https://open.spotify.com/show/1MzXYx0wRB3thgZitlfJoS?si=406b1b98eca6470f

Apple Podcast: https://podcasts.apple.com/us/podcast/cmo-confidential/id1668226567

Subscribe to the CMO Confidential Newsletter for Exclusive Content: https://cmoconfidential.substack.com/

Lynne Segall: https://www.linkedin.com/in/professor-lynne-segall/

https://goizueta.emory.edu/

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

88 episoder

#Business #Careers #Marketing #Mike Linton // Jeff Culliton #Mike Linton // I Hear Everything Podcast Network #CMO #Cmo Confidental #Chief Marketing Officers