#96 The TikTok Dealer: Livestreaming Car Negotiations to 1,000s, How dealers can kill on social media, Is the Cybertruck a flop? | George Saliba, Dealer Principal at J&S Mitsubishi

Car Dealership Guy Podcast

Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with George Saliba, Dealer Principal at J&S Mitsubishi where we discuss: why he's livestreaming car buying to thousands, how dealers can kill on social media, is the Cybertruck a flop? and much more.

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Topics:

(00:00:00) - Intro

(00:00:41) - How George and CDG connected

(00:04:26) - Blowing up on social media

(00:05:56) - George’s career and background

(00:15:08) - Social Media approaches

(00:25:51) - What advice would you give dealers to grow on social media?

(00:26:56) - How many cars are you buying now?

(00:31:23) - Do you see dealerships incentiving salespeople to move cars via social?

(00:36:53) - George’s future opportunities

(00:44:04) - Thoughts on the market

(00:51:01) - Closing thoughts

Check out George Saliba on social:

TikTok

Instagram

Everywhere else

Check out J&S Mitsubishi here.

Check out the website for more (https://dealershipguy.com) and follow me on X @GuyDealership! (https://x.com/guydealership)

This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.