Professional Biography – Control the Dialogue - Kevin Berwald, CFP, CLU,ChFC,CASL & John Kailunas II-Episode 3
Manage episode 445438320 series 3605064
In this conversation, John Kailunas II and Kevin Berwald discuss the importance of creating a professional biography that effectively conveys your value and helps build trust with potential clients. They outline the seven elements of a professional biography, including your picture, title, contact information, personal and professional information, value proposition, ideal client profiles, and how to contact you. They emphasize the power of using a professional biography as a referral tool and provide resources for creating your own biography.
Opening with Music
If you would like to be a guest
Podcast Closing
Kapitler
1. Introduction and Overview (00:00:00)
2. The Importance of a Professional Biography (00:01:38)
3. The Seven Elements of a Professional Biography (00:04:35)
4. Reviewing the First Four Elements (00:14:37)
5. The Power of Referrals and Using a Professional Biography (00:31:27)
6. Conclusion and Action Steps (00:34:17)
4 episoder